MailsDaily offers an easy way to create and manage mailing lists. In this chapter we will take a look at creating your first mailing list.
Before we proceed to create our first mailing list we need to understand two key concepts.
Single Opt-in Mailing List
- Email addresses on a (single) opt-in list are not confirmed.
- Anybody can submit anybody’s address to the list, and it will be there until it is unsubscribed
Double Opt-in Mailing List
- On a double opt-in list, all email addresses must be confirmed before they are added.
- A request for confirmation is sent to the submitted address and the address owner must take necessary action to confirm that he/she is the owner of the email address, the address is working and he/she indeed wants to subscribe.
- Most often, the confirmation action is as simple as replying to the confirmation request or clicking on a link.
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